bet365 Launches Blueprint Gaming Slot Promotion

bet365 has introduced a new account promotion in partnership with Blueprint Gaming, giving eligible new customers access to free spins on a selection of the supplier’s slot titles.

As part of the campaign, players who open an account with bet365 can claim free spins on four Blueprint Gaming games: Fishin’ Frenzy: Lure Em’ In, Fishin’ Frenzy: Big Catch Gold Spins, Triple Action Cash Strike and King Kong Splash.

The promotion highlights several of Blueprint Gaming’s best-known game franchises, including Fishin’ Frenzy, Cash Strike and King Kong, all of which continue to perform strongly across online casino platforms.

Blueprint Gaming stated that five titles from the Fishin’ Frenzy collection currently rank among its most-played releases. The supplier also noted that Fishin’ Frenzy: Lure Em’ In achieved its strongest launch weekend following its debut in April 2026.

The company added that the Cash Strike range remains one of its top-performing game series in terms of revenue, while the King Kong brand continues to maintain strong recognition among online casino players.

The latest campaign forms part of the long-running commercial relationship between bet365 and Blueprint Gaming, with the operator continuing to expand its casino offering through promotional partnerships and branded slot content.

Jo Purvis, Director of Marketing, PR and Events at Blueprint Gaming™, said: “Our partnership with bet365 has continued to grow over the years, and this latest open account promotion reflects the close collaboration between both companies.

“The featured titles have all delivered strong results through player engagement, revenue performance and brand appeal. We are pleased to see these games included in such a significant campaign and look forward to player feedback.”

Paul Cumbo, Head of Gaming UK and Europe at bet365, added: “Blueprint Gaming’s content continues to perform well with our audience and we are excited to feature some of its most recognisable games within this latest account offer.

“This campaign highlights the strength of our ongoing partnership and our shared commitment to providing engaging gaming experiences for players.”