Coolbet Partners With DEGEN Studios for Global Casino Content
Coolbet has expanded its casino portfolio through a multi-market content partnership with DEGEN Studios, bringing the supplier’s games to players across Europe, Latin America and North America.
The agreement covers Coolbet’s operations in Estonia, Finland, Sweden, Norway and Iceland, as well as Chile, Peru and Canada. DEGEN Studios’ content will therefore be distributed through Coolbet in the regulated and locally licensed markets where the operator currently operates.
Full DEGEN Studios Portfolio Added
As part of the agreement, Coolbet will integrate DEGEN Studios’ complete games portfolio into its casino platform.
The rollout includes titles such as Plague City and Bob the Alien. Bob the Alien was developed with SpinLab under the DEGEN Powered label. The partnership will also include the upcoming City of Sin release.
Coolbet was founded in Tallinn in 2016 and operates sportsbook, casino and poker products across eight countries using its own platform technology.
For DEGEN Studios, the agreement increases the reach of its games through an operator with an established presence across several international iGaming markets.
DEGEN Studios Highlights International Reach
Adam Miles, Director of Sales at DEGEN Studios, said:
“Coolbet is an interesting one for us because this is not a single-market launch with one type of player in mind. It puts DEGEN Studios in front of audiences across Northern Europe, Latin America and Canada and those markets all have their own habits, expectations and pace.
“That is a good test for what we are building. We do not want DEGEN Studios to be a catalogue that only works in one place or for one narrow player type. We want it to travel, to keep its edge and to feel recognisable wherever players find it. Coolbet gives us that kind of stage and bringing DEGEN Powered into the mix makes the launch feel even more like a statement of intent.”
Noel Berg, Director of Gaming at Coolbet, added:
“We’re always looking to bring fresh, high-quality content to our players, and Degen Studios’ games are a great fit for that. Adding them to our casino lobby gives our players even more variety, and we’re excited to see how they perform with our audience.”
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