ICONIC21 Launches iDealer Boulevard Blackjack

ICONIC21 has expanded its AI-powered dealer portfolio with iDealer Boulevard Blackjack, bringing a Miami-inspired nightlife theme to its blackjack offering.

The new title builds on the provider’s original RNG game featuring an AI-powered dealer. For the Boulevard edition, ICONIC21 has redesigned the experience with a new avatar, table layout and bespoke visual elements created specifically for the game.

A neon-lit boulevard setting and customised table felt give the blackjack title a Miami-style atmosphere while demonstrating the range of visual customisation available within the product.

The release follows the response to iDealer Blackjack, which attracted strong player interest and led ICONIC21 to increase the number of available tables from two to six. The company has now added the Boulevard version to further demonstrate the product’s customisation capabilities.

At the heart of the game is an AI-powered dealer designed to interact directly with players. The dealer can address players by their nicknames, initiate conversations, recall previous interactions and respond naturally in a wide range of languages.

The game features four blackjack tables with betting limits ranging from 5 to 5,000, offering different staking options within the same format.

ICONIC21 is also expanding the customisation capabilities of its AI dealer technology. Operators can tailor elements including the dealer’s appearance, voice, personality and speech characteristics to align with their individual brands and target markets.

iDealer Boulevard Blackjack adds to ICONIC21’s growing portfolio, which has expanded beyond its original live casino focus into a broader range of original gaming formats.

Edvardas Sadovskis, Chief Product Officer at ICONIC21, said the response to iDealer Blackjack exceeded the company’s expectations and encouraged the expansion of its table offering.

He added that iDealer Boulevard Blackjack is intended to demonstrate the broader possibilities of the format, particularly as operators gain greater control over the avatar’s personality and other customisation elements.