Latin America Gambling Markets Close 2025 with Key Trends
Late 2025 marked the debut of SBC Noticias’ analytical column Números em Jogo, examining key financial developments in the Latin American gaming and betting industry. The region saw a mix of growth, losses, operational adjustments and ongoing consolidation during the last quarter.
Brazil: Online Sports Betting Spurs Job Growth
Brazil’s regulated online sports betting market contributed positively to employment, generating more than 10,000 direct and 5,500 indirect jobs. Average salaries in the sector reached R$7,000, with entry-level positions paying no less than R$3,200, reflecting strong economic benefits.
Montevideo Casino Faces Substantial Losses
Uruguay’s Parque Hotel Casino, managed by the Municipality of Montevideo, reported losses of 90 million pesos, with cumulative deficits surpassing 800 million pesos over time. The financial shortfall has triggered political discussions on whether the national government should take over its management through the Ministry of Economy’s Directorate of Casinos.
Gentoo Media Adjusts After Q3 Revenue Dip
Gentoo Media posted third-quarter 2025 revenues of €22.7 million, below market expectations due to “weak sports margins in September.” The company recorded €9.3 million EBITDA, indicating effective cost management despite softer performance.
Codere Online Maintains Revenue Stability
Codere Online generated €47.7 million in total revenue in Q3, with Mexico contributing €26.8 million in Net Gaming Revenue. The company also reported a 39% increase in customers year-on-year, emphasizing the impact of market and digital diversification.
Copa Libertadores Economic Impact
The 2025 Copa Libertadores final is projected to generate up to US$75 million in economic impact, reflecting the influence of major sports events on tourism and betting across the region.
Colombia Surpasses US$200 Million in Gaming Revenue
Coljuegos reported that Colombia’s gaming sector exceeded US$200 million in revenue recently, highlighting the government’s ability to invest in regulation and responsible gaming initiatives while reinforcing Colombia’s status as a mature market.
Flutter Posts Substantial Quarterly Losses
Global operator Flutter recorded a net loss of US$789 million in Q3, rising from US$158 million in the prior quarter. The company cited stricter gaming regulations and increased competition as key challenges.
Chilean Casinos See Decline in Tax Revenue
September casino tax collections in Chile reached 148.1 billion pesos, a 5% decrease compared to the previous year, signaling a slowdown in growth for the local gaming segment.
Cirsa Enters MSCI Index
Spanish operator Cirsa achieved entry into the MSCI global index, reporting €28 million in revenue and an operating turnover of €1.369 billion, up 10.4% year-on-year, underscoring its rising international profile.
Brazil Tightens Controls on Suspicious Accounts
Brazil’s Central Bank implemented decisions BCB 518/2025 and CMN 5.261/2025 from December 1, mandating the closure of accounts with signs of fraud or illegitimate activity on online sports betting platforms, strengthening anti-money laundering measures.
As Latin America’s gambling markets evolve, regulatory reforms, macroeconomic conditions and major sporting events continue to shape the sector’s financial trajectory, demonstrating both its regional importance and ongoing development challenges.
