Genius Sports Partners With Kalshi for Official Data

Genius Sports has entered into a new partnership with Kalshi, providing the prediction market platform with official sports data, marketing support, media solutions and integrity services.

Through the agreement, Genius Sports will deliver real-time verified sports data across Kalshi’s soccer markets, covering major competitions including the English Premier League, Serie A, Liga MX, Argentine Primera División and French Ligue 1, among others.

The partnership aims to strengthen the accuracy and transparency of sports prediction markets by using official data sources to settle contracts. By relying on verified information rather than unofficial or delayed data, the collaboration is designed to improve confidence in market outcomes.

Official Data to Support Prediction Markets

Kalshi will use Genius Sports’ established sports data infrastructure to enhance its prediction market offering. The companies said that access to official data will provide a reliable foundation as demand for sports-based financial markets continues to grow.

Adam Barrick, Head of Sports Partnerships at Kalshi, said that trusted data and integrity measures are becoming increasingly important as the prediction market sector expands. He added that Genius Sports’ experience working with sports leagues and delivering official data makes it a valuable partner in supporting transparent markets.

Focus on Integrity and Market Transparency

As part of the agreement, Kalshi will take part in Genius Sports’ existing information-sharing processes aimed at protecting sports integrity.

The collaboration will also include measures designed to limit certain market types and provide greater visibility into activity, helping maintain transparency across sports prediction products.

Sean Conroy, EVP of Rights & Partnerships at Genius Sports, said that prediction markets require accurate data, dependable technology and strong integrity systems to develop sustainably.

He added that the partnership highlights Genius Sports’ role in providing the technology infrastructure needed to support reliable and transparent sports markets as the category continues to expand.

Marketing and Media Support Added

Beyond data and integrity services, Genius Sports will also support Kalshi’s audience growth through marketing solutions, including access to its Legend-owned media properties.

The partnership combines Genius Sports’ sports technology capabilities with Kalshi’s prediction market platform, creating a framework focused on official data, transparency and broader market engagement.